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North America Rental Car Satisfaction Study

Jessica McGregor, manager of the travel practice at J.D. Power and Associates discusses findings from the North America Rental Car Satisfaction Study. Now in its 16th year, the study measures overall customer satisfaction with renting cars at airports by examining six factors (listed in order of importance): costs and fees; pick-up process; return process; rental car; shuttle bus/van; and reservation process.

Industry: Travel
Category: Rental Car

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